Target Law Firm Referral Sources
The Challenge:
Encourage referrals from mental health professionals to the agency’s family law client.
Strategic Approach:
Agency developed and implemented all elements of a Seminar entitled “When Families Break Apart – Providing Mental Health Services to Families & Family Court.” The seminar focused on teaching these professionals how to generate a new revenue stream by working with the courts on child custody evaluations.
Materials and press releases were developed which promoted the seminar.
Results:
Approximately 20 mental health care professionals attended this well-received seminar. Many went on to provide referrals to the family law practice.
© A.L.T. Advertising & Promotion Inc. 2007