Utilize Internet for Awareness and Lead Generation

The Challenge:

Develop leads for a national class action litigation firm filing suit against a major U.S. corporation.

Strategic Approach:

After having developed the firm’s own web site, the agency was then asked to create a dynamic site in which interested/wronged parties could find out more about the law suit’s progress, press releases, how they can sign up for possible reimbursement, etc.

Results:

The suit remains ongoing and requests/sign-ups continue to filter through.